CrossFit Content Creation - Newsletter
As both a coach and copywriter, this one naturally blends two big parts of my world.
What started as a monthly gym newsletter has become a consistent, well-received voice for the community. It helps members stay informed, connected, and motivated beyond the gym floor.
Open rates regularly sit between 51–55%, well above the industry average — a reflection of the trust we’ve built and the relevance of the content.
It’s not just an update. It’s a way of keeping the CrossFit Southampton community engaged and reminded of the bigger picture behind their training
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"We engaged Daryl to help relaunch our member newsletter and run it monthly for us. He’s been fantastic and we’ve had great feedback on it. His positive can-do attitude makes him easy to work with. I’m looking forward to working with him more and wouldn’t hesitate to recommend him."
Charles Balchin - CrossFit Southampton Director